Why 750 gold is the standard for high-quality jewelry
Anyone dealing with real gold jewelry for the first time quickly faces a question: What does this number on the stamp actually mean? 750, 585, 333 — there is more behind it than just a technical detail. It is the difference between a piece that lasts for decades and one that loses its shine after just a few years.
What does 750 gold mean exactly?
The number 750 stands for the gold content in thousandths. A piece of jewelry made of 750 gold contains 750 out of 1,000 parts pure gold — that corresponds to 75 percent, or 18 karat. The remaining 25 percent consists of alloy metals such as silver, copper, or palladium.
This alloying is not a flaw, but intentional: pure gold (999, 24 karat) is too soft for everyday jewelry. Only through alloying does gold gain its stability and wearability — without losing value or radiance.
| Stamp | Karat | Gold content | Suitability |
|---|---|---|---|
| 333 | 8 karat | 33,3 % | Entry-level jewelry |
| 585 | 14 karat | 58,5 % | Good everyday jewelry |
| 750 | 18 karat | 75,0 % | High-quality jewelry — gold standard |
| 999 | 24 karat | 99,9 % | Investment gold, too soft for jewelry |
Why do goldsmiths prefer 18 karat?
In the European jewelry tradition, 18 karat is considered the gold standard — in the truest sense of the word. The ratio of purity to durability is ideal. A ring made of 750 gold can withstand daily wear without bending or scratching, and has a rich, warm gold tone that is clearly superior to 14 karat pieces.
Especially for engagement rings and wedding bands, 18 karat has been the first choice for generations — not out of habit, but because no other ratio achieves this combination of purity, durability, and radiance.
Our entire collection at PAEEZE is exclusively made of 750 gold (18 carats) — handcrafted in Italy, to the highest standards of European goldsmithing.
"The weight, the shine, the feeling — once you hold genuine 18-carat gold in your hands, no comparison is needed."
750 gold and its colors
What many do not know: "gold color" is not a given. Depending on the alloy, different tones are created — all under the same 750 stamp, all with the same high gold content.
Yellow gold
Classic warmth through high silver content — timeless and unmistakable
White gold
Elegant and modern through palladium or rhodium — timelessly cool
Rose gold
Warm rose tone due to higher copper content — romantic and modern at the same time
All three variants are available in 750 quality — and all bear the same stamp that stands for genuine value.
A purchase worth making
750 gold jewelry is not just an expense — it is an investment. The material value remains stable, the piece can be inherited, and high-quality craftsmanship lasts a lifetime. Unlike fashion jewelry, 18-carat gold neither loses its value nor its shine.
Once you have touched genuine 750 gold, you notice it immediately: the weight feels different in your hand. The shine is deeper. The feeling is one of permanence — not transience.
Our collection
Genuine 750 gold — handcrafted in Italy
Discover jewelry that lives up to its promises — 18-carat gold, timeless design, lifetime authenticity guarantee.
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